Your China journey can start here. We're developing a simpler way for wellness resorts, hotels, retreats and specialist wellness operators across Asia Pacific to start and grow their China business.
Dragon Trail Asia Pacific, working with Dragon Trail International's China-based team and capabilities, is developing a practical China market entry and growth solution for Asia Pacific tourism businesses. The Wellness Edition is being developed specifically around the needs of wellness resorts, hotels, retreats and specialist wellness operators. Rather than offering a one-size-fits-all package, we are talking to wellness businesses across Asia Pacific to understand what they actually need to start and grow their China business.
Develop greater visibility and a more consistent presence in China.
Create opportunities to connect and engage with relevant Chinese travel buyers and partners.
Better understand Chinese wellness travellers, buyers and market expectations.
Explore opportunities to showcase your wellness proposition through Dragon Trail's China marketing and travel trade ecosystem.
Develop pathways that can help turn market engagement into meaningful business opportunities.
Wellness travel is increasingly about much more than the traditional spa experience. Travellers are seeking experiences around wellbeing, rejuvenation, healthy living, nature, nutrition, culture and longevity. Asia Pacific has an extraordinary diversity of wellness experiences to offer. Our objective is to help more of these experiences become visible, understandable and accessible to the China market.
We're currently evaluating a combination of capabilities that could help wellness businesses establish and progressively grow their China presence. The final product will be shaped in part by what APAC wellness sellers tell us they value most.